
Proven fitness, health and weight loss programs to make you Unbeatable
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Join more than 1 million Australians
in achieving your goals with Sam Wood

8 WeeksPregnancy & Post-Natal
12 WeeksExpert support
for the body you’re in now.
Real people, real results
Hear it straight from the 28 community
A day in the 28 program
This is what a typical day could look like once you join 28
Breakfast
Kickstart your day with a delicious, healthy breakfast. Our nutrition team loves making healthy versions of all your favourites — often they taste even better than the less healthy alternative.
Customise your diet
Get your own personalised meal plan in just a few taps. Fill out our macro calculator, choose your plan length and any dietary needs, and we’ll build a plan around you.
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Exercise
Get your body moving every day — no equipment needed. Training isn’t about volume, it’s about consistency. Every day we should move, vary it up and keep the intensity where most workouts should get you out of your comfort zone.
We have workout options for everyone, whether you’re a fitness pro, just getting started, returning to exercise or working with injuries. Change your level up or down at any time.
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Lunch
Eat real food, your way. Whether you want your plan built around your macros or you’d rather keep it simple, 28 flexes to suit you — wholesome, delicious food as close to its natural form as possible.
Swap your meals
Eating out or don’t feel like what’s on the menu? Swap it out for something else. Our focus is on meeting your nutritional needs through healthy but delicious meals that the whole family will enjoy.
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Mindset
Happiness, focus and relaxation. Health doesn’t just mean being physically well — in a society that’s always switched on, it’s more important than ever to take care of your psychological and emotional wellbeing.
More for your mind
Head to Discovery for a wealth of resources built into the 28 program: podcasts, articles, guided meditations, how-to workout videos, thousands of healthy recipes and so much more — all searchable in one place.
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Dinner
Keeping it simple and tasty. The recipes in 28 are designed to be nutritious and quick to prepare. We don’t believe in restrictive eating and our motto is progress not perfection.
Scale your meals
Leave the calculations to us. Our recipes and shopping lists scale automatically to the size of your family. Have some friends coming over? Increase the serving size with the tap of a button.
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