I am so excited to announce my latest partnership with MYOB.

As a personal trainer for over 18 years, going on the Bachelor is without a doubt the best thing I have ever done, as I met my beautiful wife, daughter and of course now, little Willow. I cannot believe how much my life has changed. It was also the beginning of my new business, 28 By Sam Wood. Although I didn’t go on TV to create an online program, I couldn’t believe how many people reached out to me wanting recipes and workouts Suddenly, there was a demand and an opportunity and I realised I could help considerably more people. These days you’ll find me juggling family life with my two thriving businesses, The Woodshed (Bayside’s largest personal training gym), and of course, my online fitness program, 28 By Sam Wood which reaches around 15,000 members around the globe every month.

I honestly cannot believe how big my 28 program has become. The thing that I continually hear from my 28ers is that they love how simple and achievable my program makes getting into shape. That’s why MYOB is the perfect fit for us, because it makes the accounting part of the business easy and simple. With 28 growing the way it is, it’s absolutely critical that our systems can keep up. MYOB has everything we need, and the fact that it’s all online, and we’re an online business – the two just marry well together. The good thing about MYOB being in the cloud is, I can access it whenever I want, wherever I want, and so can my bookkeeper and accountant. In the tech world, being agile can mean the difference between winning and losing clients. As a data-oriented business, we need to know how many members we’ve got, what are they engaged with – and we need that information in real time. MYOB makes numbers easy. It’s literally just log on, and you can find your information, we match that up with our online payment gateway, and that’s kind of the check. Are the two in alignment? If they are, then we know the business is running the way it needs to. With MYOB, I can make informed decisions. rather than shooting in the dark.

We are so proud to have helped over 150,000 Australians lose over 2 million kilos, and I genuinely feel like we are just getting started. 28 works for so many people because we make getting healthy simple. MYOB works for us, because they keep data & accounting simple. I just want to keep helping as many people as possible.

Posted by Sam Wood

Father and husband, on a mission to help people move more, eat better and make a positive change to their lives. Sam Wood has over 20 years experience as a personal trainer and is recognised as one of Australia’s leading experts and media commentators in the health & fitness industry. Sam is the founder and personal trainer of 28, Australia’s #1 home fitness and nutrition program, and he's also the proud owner of Australia’s largest personal training studio, The Woodshed, based in Brighton, Melbourne.